Man uses Fairness cream , but gets rich instead of fair

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Man uses Fairness cream , but gets rich instead of fair

Nikhil Jain, used Emami Fair & Handsome, in October 2012 to get Fair, as advised by Shahrukh khan, brand ambassador of Emami- Fair and Handsome. But he didn’t get fair; so he filed a complaint against the company citing huge mental injury and hence filed a complaint with the District Consumer Disputes Redressal Forum (Central).

Nikhil and his brother Paras fought the case for 2.5 years and  nowthe District Consumer Disputes Redressal Forum (Central) Delhi imposed the Punitive Damages penalty of Rs 15,00,000 on the Emami company and also ordered them to take down all the advertisements that promises any kind of skin complexion transformation.

By: Archa Dave

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