The more the film is promoted, the more the revenue it generates.
The film banner plays an important role in promotion of the film. The banner is made so attractive that anyone gets attracted to it and makes his mind to watch it. Regardless of inside story of the film, audience is also searching for such sensuous things. Sometimes the banner can only go with renowned actors who are already popular and need no second thought among people. For small budget film, launching new actors, it becomes difficult to attract the audience. The promoter of the film leaves no chance to make it attractive by sexy things.
In fact, the item song has all been in demand and is also an innovative idea to draw the people. The film launched by an item song has also become a fashion.
So what attracts people to a movie is not the faces (for new comers or less known), but the curvy figure and less wear.
Don’t you agree!
Smrutirekha